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Risk Management for the Business Owner:
By Eneson Masic
August 10, 2003
Business is a game
of calculated risk. – Zero Risk is not an option.
We are all risk takers!
Everyday we take risks; it can be as simple as crossing the street or
as complex as investing in the stock market. Every business is a risk
in itself; some can have very minimal consequences with limited
earnings. For example, a lemonade stand wouldn’t involve the same
amount of risk as manufacturing space shuttle equipment. Bigger
investments bring about bigger risks but, also bigger rewards, if
successful. At the end of the day the more risk anyone takes, the
greater the potential on the returns. But it’s all up to the
individual and his/her ability to take chances, and capitalize on
them.
One of the first questions you should ask yourself when starting your
own business is; what risks am I willing to take to achieve my goals?
To put you in the right direction try thinking in terms of risk
equaling returns where, higher risk equals higher returns, and no risk
equals zero returns. What you should do is begin by identifying all
the risks involved in your venture and reduce them to an acceptable
level where, you can operate your business efficiently and
stress-free.
The following is a five step Risk Management process and examples on
how to enhance you and your company’s value by identifying and
proactively managing your risks effectively.
Step 1: Identify Risk – Identify and register ALL risks,
no matter how insignificant they may seem at the moment. Do a
brainstorming session with your co-workers and family members,
everyone will have a different take on it, and that is what you need.
Step 2: Evaluate Risk – Determine the impact each risk can
have on future operations.
Step 3: Analyze Risk – Create “what if” type scenarios.
Locate the source for each of the potential risks. Be sure to
recognize WHERE, WHEN and HOW the risks may arise.
Step 4: Deal with Risk - Create a chart and look for a
comfort zone; be proactive about this, once you encounter the risk it
may be too late to plan your way out. Put procedures in place to
assist you, in the event of any identified risks occurring. You can
download a Free Risk Management Chart from:
http://www.itengineer.com/risk.html
Step 5: Monitor Risks - Do not let your risk manage you,
rather learn to manage them effectively and efficiently. Monitor them
and just like a business plan, they need to be reevaluated and updated
on a regular basis.
Risks are not always
negative rather avoiding it can be seen as not seizing the moment. Not
closing in on an opportunity for growth because of risk paranoia
which, is in itself a risk. With this in mind, make sure you balance
your risk versus return formula. The best way to avoid failure is to
be proactive in both your personal and business life.
Example of Risks:
1) Health Risks
2) Family problems
3) Operational Risks
4) Marketing Risks
5) Human Resources Risks
6) Legal Risks
7) Financial Risks
8) Environmental / External Risks
9) Information Technology Risks
10) Physical and Data Security Risks
You should always know
your risk tolerance level, and be able to identify all the risks and
reduce them to an acceptable level.
RISK CHART DOWNLOAD:
http://www.itengineer.com/RiskChart.jpg
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